Visual identity

Typography

Typography plays a key role in communicating Aryosense’s brand identity. Letterforms combine angles and volume to create a digital, modern feel.

Pencil
Logo
Colour palette
Typography
Typography and standard typefaces

Our typefaces are modern, bold and purposefully chosen to convey confidence, excitement and a sense of adventure and discovery.

Iran Sans is used for Persian body copy and explanatory content to provide high readability and a smooth reading experience.

Iran Sans typeface

Modam is used for primary headings to convey strength, modernity and distinction.

Modam typeface

Inter is used for body copy and explanatory content, providing high readability, a smooth reading experience and consistency across the web.

Inter

Orbitron is used for headings and titles; its geometric, futuristic style reinforces the site’s digital, modern gaming character.

Orbitron

The Aryosense logotype was designed exclusively for the brand. Its combination of angles and modern forms gives Aryosense a distinctive, contemporary character, helping it remain recognisable and memorable across every visual touchpoint.

Aryosense logotype

The Aryosense slogan was designed to give the brand a modern, distinctive and memorable identity, creating a consistent, professional experience in every visual communication.

Build another life slogan
Typography | Aryosense visual identity